How To Read Your Founder Documents

Starting your company is an exciting time.  The temptation will be to sign all your legal documents as fast as possible so that you can get up and running.  We highly suggest you avoid that temptation and take the time to thoroughly review and, if appropriate, negotiate your documents.  With that in mind, in this post, we will cover how to read your founder documents and what to look for. 

The Document Set 

The documents you will likely be asked to sign are (1) a Proprietary Information and Invention Assignment Agreement (“PIIAA”) and (2) a Stock Purchase Agreement (“SPA”).  Don’t be afraid of these documents.  They are standard, and the company attorneys aren’t trying to pull anything on you.  That being said, there are parts to be aware of and negotiate. 

Proprietary Information and Invention Assignment Agreement

Why It’s Important

The PIIAA is the document in which you assign all intellectual property to the company you will develop or have developed relating to the company’s business.  99.9% of the time, this is non-negotiable.  Intellectual property is uniformly the most valuable asset of an early startup.  Investors abhor–and will frequently refuse to invest in–companies with muddled intellectual property ownership.  An intellectual property lawsuit is a nightmare for everyone involved, and most startups simply don’t have the funds to finance one through trial.

What’s more, there’s usually no early resolution (settlement) of an IP lawsuit since the startup will need a judgment stating that it actually owns the IP.  This means the startup will have to finance the lawsuit through trial, which is really expensive.  The negative repercussions of this range from being unfundable (because you have to disclose to potential investors that you are in court over your most valuable asset) to expending all your bootstrapped capital on attorneys’ fees (because you can’t secure funding), with the net effect of not having any capital leftover to actually advance your company.  

This is all a long way of saying that the PIIAA is very important, so expect to sign one. 

What to Look Out for in a PIIAA

Now that you know why you have to sign it, here are a few things to note or look out for: 

  • You will have the opportunity to disclose and carve out any preexisting intellectual property that should not be assigned to the company.  If that exists, be sure to fill out the form correctly.  
  • Are there negative covenants, e.g., a Non-Competition or Non-Solicitation clause? If so, were those part of the deal?
  • Sometimes, Non-Competition clauses are unenforceable under state law.  For example, Washington state has a law making Non-Competition clauses for employees unenforceable unless the employee makes $100,000 or more in annual cash compensation or the employee receives equity in the company connected with entering into the non-compete. 
  • If you are forced to accept a Non-Competition provision, make sure that it terminates if you are terminated without “Cause” or you leave with “Good Reason,” or if the company is sold (more on “Cause” and “Good Reason” below).  You could also shorten the time period and narrowly define the “industry” you are prohibited from working in. 

Stock Purchase Agreement 

A stock purchase agreement typically lays out the following terms and conditions: (a) the price per share of the common stock that you will pay; (b) whether the shares are subject to vesting and the company’s rights to repurchase unvested shares; (c) restrictions on transfer, representations, and warranties, and market standoff provision; (d) whether the company can repurchase vested shares at fair market value, and (e) other possible provisions, such as as a non-competition and non-solicitation (if they aren’t contained in the PIIAA). Your agreement may be called a Restricted Stock Purchase Agreement or a Stock Purchase Agreement. “Restricted stock” refers to shares subject to vesting and the company’s right to repurchase unvested shares. Still, the title of the agreement is immaterial–, and companies (and law firms, for that matter) frequently mislabel them–so make sure you carefully read it to see if your shares are subject to vesting. 

What To Look Out For In Your SPA

Here are a few things to note or look out for in your SPA.

Price Per Share

The first issue is the price per share.  A company must issue its shares for no less than fair market value under Internal Revenue Service rules. If your founder shares are issued at the time of incorporation, they will likely be issued for a nominal price per share.  This is typically the par value of $0.0001 per share, which you will need to pay to the company. This makes sense because the company’s valuation is justifiably close to zero when it is created. But if you are a co-founder that joins after the company has raised outside investment or created any significant value, then the company likely would not be justified in issuing your shares for only a nominal price per share. Be careful if you are faced with this situation because you may have a significant tax bill unless you pay cash for the shares upfront.

Vesting and Repurchase Rights

The second issue we will cover is vesting and repurchase rights. 

The shares of common stock issued to founders are typically subject to vesting and the company’s right to repurchase unvested shares. A typical vesting schedule is 4 years with a 1-year cliff.  This means  25% of the shares vest on the 1st anniversary of the founder’s service start date, and the remaining shares vest in smaller monthly installments over the next 3 years. 

If the founder stops working for the company, then the company may repurchase the unvested shares for, typically, the lower of (i) the price per share paid by the founder or (ii) the fair market value on the date of repurchase. This is a strong incentive mechanism for a co-founder to continue pulling his or her weight to grow the company. A co-founder should not view vesting negatively, though, because he or she will want other co-founders to be bound by the same terms. This way, all founders are bound together to grow the company. 

Generally, this right to repurchase is deemed automatically exercised by the company within a certain time period after you leave.  If you would like, you can try to negotiate to reverse this presumption and/or shorten the time period. 

The alternative is the company granting all co-founders’ shares upfront and not subject to any vesting.  In this case, anyone co-founder could leave and keep all of his or her shares, which is very unfair for the remaining co-founders who will be working hard to grow the company.  This also gives the remaining co-founders no mechanism to recapture the departing co-founder’s shares.  This is informally known as “walking off the job” and leaves the company with what is known as “dead equity.”  If there is a significant chunk of this dead equity, the company could become unfundable.  Investors will pay close attention to this. 

Vested Share Repurchase Right

Additionally, some stock purchase agreements contain a “vested share repurchase right.”  A vested share repurchase right gives the company the right to repurchase not only unvested but also vested shares, too, in certain circumstances.  These circumstances include a founder leaving the company or materially breaching an agreement with the company.  In this case, the shares must be purchased for fair market value when the company repurchases them–not the low initial purchase price.

This provision should also not be looked at negatively.  It is a way for the company to avoid the “dead equity” mentioned above.  You should be aware of it and prepared for the company to exercise it in the event you leave the company, even if all your shares have vested.

Non-Competition and Non-Solicitation Provisions

Next, be sure to review your SPA, whether it be a restricted SPA or just a SPA, for Non-Solicitation and Non-Competition clauses like in the PIIAA, using the same analysis as above.

Single and Double Trigger Acceleration, “Cause”, and “Good Reason”

Double and Single Trigger Acceleration

Next, be sure to review the document to see if there is a “Single Trigger” or “Double Trigger” acceleration.  Most documents nowadays come standard with double trigger acceleration.  What this means is your shares will immediately vest in full if the company is acquired AND you are terminated without “Cause,” or you leave for “Good Reason” within twelve months of the acquisition.

Instead, you could negotiate a “single trigger” acceleration.  This could mean your shares will vest in full if the company is acquired OR you are terminated without “Cause,” or you leave for “Good Reason.”

“Cause” and “Good Reason”

In any event, either of these accelerations is critical to your compensation and will ensure you are properly compensated in the event of acquisition and/or there is a dispute with the company over your departure

The definitions of “Cause” and “Good Reason” are critical to whether your single or double trigger acceleration benefits will trigger. In your review and negotiations, try to negotiate a narrow definition of “Cause.”  You don’t want the company to terminate for some vague, unsubstantiated reason and have your shares not vest in full.  

On the other hand, try to negotiate a broad definition of “Good Reason,” so you have more latitude to leave and still have your shares vest in full. 

File Your 83(b) Election with the IRS

Section 83(b) of The Internal Revenue Code gives taxpayers receiving equity compensation the option to pay taxes before they vest. If your shares are subject to vesting, this is your most important deadline, and you only have 30 days to file this election from the date you execute your SPA. It should be attached to the back of your SPA.

If you miss the 83(b) election filing deadline, you will have put yourself in a grave tax situation. Not making the election timely results in the following:

1) When your shares vest, you will owe taxes on the difference between the value of the shares at the time of vesting and what you paid for them.

2) This is a disaster because you probably paid virtually nothing for your shares, and they will go up in value. Plus, this tax hit occurs every vesting period. So as your shares go up in value, you will owe more and more taxes as the shares vest.

For this reason, you have to own your 83(b) filing. File it yourself. Do not expect the company or company counsel to do it for you. Neither generally will for liability reasons.

Conclusion 

Don’t be afraid to negotiate these documents.  They’re going to live on forever, and a little upfront effort and negotiation have the potential to spare you a lot of headaches and make you a lot of money in the future.  Always consult with an attorney, and if you have any questions, please contact James Graves or Danny Neuman.  

By: James Graves and Danny Neuman

Disclaimer: this post is for informational and educational purposes only.  It is not intended to provide any legal advice.

How to Obtain a 409a Valuation For Your Company And When To Do It

This post will cover the best way for your company to obtain a 409a valuation, the reason why, and when your company needs to obtain one. 

If you’ve ever started a company, you know and are probably sick of dealing with the terms “fair market value” (FMV) and “409a”.  There is already tons of educational content from the legal community on what Section 409a is, why it is important, and its minutiae.  I am sure you are sick of reading about the rules by now.  Rather than conceptually rehash Section 409a, what I will try to do in this post specifically is set forth the best way to obtain a 409a valuation, why, and when your company needs to obtain one. 

The Best Way to Undergo a 409a Valuation

The Independent Appraisal Method

The best way to undergo a 409a valuation is via an independent, professional appraisal of the company’s FMV done by companies like Carta or Scalar, called the “Independent Appraisal” method.*  Why? Because the law gives the professional appraisal of the FMV of a company’s stock a rebuttable presumption of reasonableness.  This means that if the IRS ever audited the company, the burden of proof would be on the IRS, not the company, to show that the methodology used was not a  “reasonable valuation methodology.”  This dramatically reduces the likelihood of a successful IRS challenge of FMV.  

May the value of your common stock rise as high as this giraffe’s neck.

Be Careful Doing It By Yourself

Compare this to if the company used a different method of appraisal, such as doing it by itself.  In this case, the burden of proof would be on the company to demonstrate it used a reasonable valuation methodology.  This is expensive, time-consuming, and highly burdensome to prove.  Even if the company was 100% correct, it would take time and money the company could otherwise invest elsewhere to meet its burden of proof.

Further, the company runs the steep risk that it simply did not use a reasonable valuation methodology.  You are in the business of running your company, not valuing shares of stock.  You are therefore by definition probably not qualified to do so.  Why run the risk, when the adverse consequences are so dire? 

My one caveat here is this.  If you are a brand new company, say, less than a year old, you probably can rely on a good-faith valuation of your shares that you do yourself since the shares’ value would be so nominal.  However, as you grow, start considering an Independent Appraisal sooner rather than later. 

Your Employees May Be Penalized By The IRS The Most For Your Non-Compliance

What’s more, the tax penalties for violating Section 409a are not imposed on the company.  They are imposed on the company’s service providers (e.g., employees or independent contractors) unless the company fails to report or withhold any amount that becomes taxable because of a failure to comply with Section 409a.  These penalties include: 

  • All vested deferred compensation (e.g., options or restricted stock) becomes taxable immediately.
  • An additional 20% penalty tax levied on the service provider on top of regular income tax.
  • Possible imposition of interest on previous years’ vested equity compensation. 
Drawing parallels between these stock images and the content of blog posts is honestly more difficult than my law practice.

When Your Company Needs to Obtain a 409a Valuation

First, an Independent Appraisal valuation only lasts twelve months. So, your company should plan on obtaining one at least annually if it wants to have the ability to consistently issue deferred equity compensation in compliance with Section 409a. 

Second, the valuation via Independent Appraisal only lasts twelve months if an event that “materially affects the value of the corporation” has not occurred in the interim.  Here are some examples of material events that could re-trigger the company’s obligation to undergo another 409a valuation: 

  • The resolution of material litigation (explicitly mentioned in the regulations)
  • The issuance of a patent (explicitly mentioned in the regulations)
  • A debt or equity financing
  • Undergoing any sort of merger or acquisition 
  • Launching a central product or service of the company.  

Note that this is a non-exhaustive list, but should give you a good idea of what would be considered a material event. 

Finally, the entire 409a valuation process typically takes around two weeks to complete if you are organized and have all your documents ready to go.  However, most startups aren’t, which can extend the process to a month, or even longer.  Waiting for a 409a can hold up equity grants, which can have a negative ripple effect on your organization.  So, be sure you are organized and current and ready for the valuation process.  

Conclusion

In sum, Section 409a is a very complex statute and this post is just the tip of the iceberg. Always consult with an attorney if you have any questions and always feel free to contact me

By: James Graves

Disclaimer: this post is for informational and educational purposes only.  It is not intended to provide any legal advice.

* Note that there are two more “safe harbor” methods set forth in Section 409a called the “Formula Valuation” and “Start-up Company Valuation” methods.  While valid, these are more difficult to comply with and I do not praise them as highly as the Independent Appraisal method.

How Should You Pick a Trademark?

How should you pick a trademark? You’re at the beginning of the trademark selection process.  You want a trademark that grabs your customers’ attention while being legally enforceable.  Your graphic designer is busily cranking out possible brand names for you, but you’re not sure which of these options will survive legal scrutiny.  So, how should you do it?

Some trademarks, by their very nature, are legally stronger than others.  Here’s a guide to help you determine where your trademark finalists fall on this spectrum.

More dog pics, because, you know, dogs.

Arbitrary/Fanciful Trademarks

Arbitrary or fanciful trademarks are the strongest trademarks.  Arbitrary trademarks take real words and pair them with goods/services with which they’re not usually used.  One of the best examples of this is an APPLE for computers.

Fanciful trademarks are things like gibberish or made-up words.  Examples of fanciful trademarks include POLAROID, KODAK, and EXXON.

The advantage of arbitrary and fanciful marks is that they are unlikely to (1) have been picked as trademarks by others because they are so random, and (2) be industry terms that others need to use to describe their own goods/services (and therefore, generally unavailable as trademarks).

The disadvantage of arbitrary and fanciful trademarks is that your customers won’t know by looking at the trademark what the underlying goods/services are.  This means more promotional and marketing efforts on your part to get customers to associate the trademark with your offerings.

Suggestive Trademarks

Suggestive trademarks are those who don’t directly describe your goods/services but instead convey the quality or attribute of those goods/services.  The classic example of a suggestive trademark is the GREYHOUND mark for bus transportation services.  A greyhound is a fast animal, and the quality of speed is a virtue Greyhound Lines wanted to convey to its customers.  Another example is VENUS for hair salons, where Venus is known to be the goddess of beauty, and customers want to feel beautiful after they go to a salon.

Suggestive trademarks are the best of both worlds.  They are unique enough that they are less likely to be used by others in your industry but descriptive enough that your customers have some idea of what they’re getting with your trademark.  It’s the “Aha!” moment you’re looking for!

Descriptive Trademarks

Descriptive marks are trademarks that directly describe some aspect of the feature of your trademark.  These trademarks are regularly refused by the Trademark Office for registration.  Here are some trademarks that were deemed descriptive and what they were describing:

  • COASTAL WINERY (wine made on a coast)
  • E-FASHION (Internet service of providing information about fashions)
  • OPENING DAY (baseball-related merchandise)
  • SCOOP (ice cream)

But, with consistent marketing and promotional activities, you may eventually be able to convince the Trademark Office you’re entitled to full registration rights for your descriptive mark.   This concept is known as “secondary meaning” or “acquired distinctiveness” (blog post on this particular topic forthcoming).

Descriptive marks can come in a variety of flavors, including geographically descriptive.  If you want to include the name of your hometown or region in your trademark, just know that you may be in for an uphill battle!

Surname refusals are another kind of descriptiveness refusal.  Personal names get inconsistent treatment before the United States Patent and Trademark Office (USPTO).  You can register a trademark including the first name without much ado.  You can register a first + last name combo, so long as the appropriate consent of the named individual is provided.  However, if you try to register the last name, be prepared for a refusal. 

Our favorite example of genericide: escalator.

Generic Trademarks

A generic trademark is a misnomer.  If a word or phrase is generic when used in connection with certain goods and services, it can never achieve trademark status.  For example, you couldn’t register E-MAIL as a trademark for e-mail services or expect to have any trademark rights in the same.

Here’s another trick.  Trademarks can actually commit genericide.  This happens when the trademark itself becomes entirely synonymous with the goods/services it’s used in connection with.  Some marks that have committed genericide include trampoline, yo-yo, aspirin, and – wait for it – heroin. 

Pro-tip for those of you getting ready to introduce something to the market that no-one’s ever seen before: make sure to come up with a generic name AND a trademark to pair with your novel thing.  That way, your trademark doesn’t become generic straight out of the gates.

In Closing…

Trademark selection can be both fun and exasperating process.  If you’ve got some trademarks in mind but unsure where they fall on the arbitrary–>generic spectrum, you can always reach out to a member of our trademark group at trademarkteam@carneylaw.com for more help.  Think you’re ready to move forward with your chosen mark?  Read up on our post on clearance searches before you set sail with your new brand!

By: Ashley Long

Is Your Trademark YOUR Trademark?

Your product is ready to launch.  You’ve selected the perfect name for it.  At least, you think you have, until the cease and desist letter hits your inbox, at which you start to wonder whether your Trademark is actually YOUR Trademark.

This is a common enough story and one we never want to have happened to our clients!  That’s why it’s important to check the trademark you want to use before you adopt it for your product.  We call this process, “clearing the trademark.”

What do we mean by “clearing”?  Clearing refers to conducting a search for physically similar trademarks that are offering similar goods/services to you.   If two marks are physically similar to each other, and they offer similar goods/services to similar customers, that’s essentially trademark infringement.  If we find marks that could be infringing, we’ll counsel you to figure out a different option.

Throw this little guy a bone and clear your trademark.

Here are some FAQs we get about clearing trademarks.

Can I do the search myself?

Yes, of course, you can.  It’s always good to look online first to check if someone else has beaten you to the trademark.  You can also check the Trademark Office’s database for current trademarks: http://tmsearch.uspto.gov/.  (Make sure to note the serial/registration number – the results time out fast!)   Keep in mind our legal expertise allows us to anticipate what the courts and Trademark Office will consider infringing.  You can contact us at the email below for clearance search options.

What if the results I find are from different countries?

Trademark rights are governed on a country-by-country basis.  If a brand owner doesn’t have use of a trademark in the United States, it’s unlikely it has any rights to that mark here.

I searched the Trademark Office database and didn’t find anything.  Am I safe?

Nope!  US trademark rights are a bit of a different bird.  In the US, you can have trademark rights without registering a trademark.  This is called “common law” trademark use.  You’ll always want to check for unregistered trademarks before adopting your trademark.

What if I spell my mark differently than another trademark I found?

It depends on how differently.  Slight misspellings, additions/deletions of punctuation, and other nominal differences are generally not enough to distinguish between trademarks.  However, if the differences change the meanings between two trademarks, this could be enough (e.g., NOWHERE versus NO WEAR).

What if I find a similar mark, but they’re doing something different than me?

Again, it depends on how different.  For example, if you’re providing a mobile app for organizing events, and the trademark you found is for plant nurseries, it’s unlikely consumers will think the products come from the same source.  However, if the trademark you found is a mobile app for calendaring meetings, that’s similar enough in function and purpose to be a problem!

If you have other questions about trademark clearance and selection, please don’t hesitate to contact us at trademarkteam@carneylaw.com.

By: Ashley Long

Rolling Funds (aka Subscription Funds) – What They Are and Why Venture Capital Should Care

The venture capital world has been buzzing lately regarding a new form of a venture fund (see: https://techcrunch.com/2020/08/05/gumroad-founder-sahil-lavingia-launches-new-seed-fund-in-collaboration-with-angellist). Angel List recently coined the term “Rolling Fund,” a catchy name. At its core, though, the concept of these new types of funds is pretty simple.

Rolling Funds are Subscription Funds

Rolling Funds can also be called subscription funds. They aim to make the venture fund asset class more accessible to both limited partners and venture fund managers.

The primary elements of a Rolling Fund are that it allows limited partners to commit to smaller check sizes, spread out over a given subscription period. For example, an LP might commit to funding 25k every quarter for 8 quarters, for a total investment commitment of $200k. These commitments can also be spread out over multiple funds.

Keep on rolling, brother.

Historically, the way venture funds have worked is — LPs commit to putting a total amount of some size in, say $250,000 — and the GP draws that money down by capital calls over the investment period. The investment period could be 5 or 6 years or a shorter time period. Typically, there are limitations on the total percent drawn down during any calendar year — say, no more than 30%. Also, usually, even after the investment period is over, there may be continuing capital contribution obligations to fund follow on rounds of portfolio companies, up to an LPs total capital contribution obligation.

This old-style approach and methodology has remained unchanged for a long time and serves as somewhat of a blocker for smaller investors to participate in the venture asset class (though things like “investment clubs” and the like have been used for years in an attempt to circumvent this). The reality is that smaller investors generally aren’t interested in more considerable venture funds due to restrictions on the number of LPs a fund can have (99 generally, though a special, lesser-used exemption exists, which allows funds to get up to 249).

Rolling funds, or subscription funds, provide previously unobtainable access to smaller limited partners and venture investors. While in turn, allowing for some exciting investment strategies for venture fund managers to try out, like predictable, recurring investment funds that can be applied across multiple funds at scale to a high volume of small-dollar figure revenue sharing agreements or other unique investment instruments. Also, many rolling funds can be structured as 506(c) offerings, meaning they can be generally advertised.

https://twitter.com/tylertringas/status/1291091188326563840

We recently created the subscription fund model for Earnest Capital (https://earnestcapital.com/) and continue to work with funds and founders to build new, innovative fund and investment structures. If you have any questions about rolling funds or subscription funds, we love discussing and brainstorming about these structures, so feel free to reach out.

By: Bryant Smick and Joe Wallin

Here are our emails:

Bryant Smick

Joe Wallin

For more blogs like this, please visit our main page:

The Startup Law Blog

How to Read Convertible Promissory Notes

Legal documents can range from the moderately annoying to the insufferably pedantic. Convertible promissory notes are no exception but are so commonplace, you are going to need at least a basic understanding of how they work.

With that in mind, I created a list of common key terms in convertible notes and what they mean. I hope you enjoy. 

  • Amendment – Whose consent is required to amend the terms of the note.  Almost always, convertible note documents are amendable by some majority of the noteholders and the issuer.  If it is a single note (not in a series of notes), the convertible note documents will typically say that the terms cannot be amended without the consent of the issuer and the noteholder. 
  • Assignment – Who has the power to assign their rights under the note.  Typically, an investor in a convertible note may not assign the note without the company’s consent.
  • Attorneys’ Fees – Notes frequently say that if an action is initiated to collect or enforce the terms of the note, the prevailing party would be entitled to recover its attorneys’ fees and costs from the other side.  I consider including this provision “market.” 
  • Borrower – This refers to the company that issued to the note to the investor.  Borrower, company, maker, issuer – these all refer to the same thing. 
Hashtag Pacific Northwest
  • Default Interest Rate – Sometimes notes specify that upon the occurrence of an event of default (e.g., the company fails to make a payment under the note), the interest rate increases sharply. This is not very common in startup land, but sometimes it does happen.
  • The Denominator – This refers to the number of shares the valuation cap will be divided by in order to calculate the conversion price per share into which the debt under the note will convert.  Rather than get too far into the complexities, I’ll just point you to an article my colleagues wrote on the topic that will answer most questions you have. 
  • Discount – The discount refers to the discount on the purchase price of the next financing round that the holder of the note is going to receive (meaning the amount of shares the holder’s note will convert into) if and when such a next financing round occurs,  For example, a note might say that the holder of the note gets to convert the holder’s shares into the next round at 80% of the next round’s price.  This would be referred to as a 20% discount. 
  • Events of Default – Sometimes convertible promissory notes specify events of default, e.g., the company filing for bankruptcy.  The note may then go on to say that if this occurs, the interest rate of the note will increase to the Default Interest Rate (see above). 
  • Governing Law – Usually notes are governed by the law of the jurisdiction where the borrower primarily does business.
  • Information Rights – Sometimes notes entitle the holder to receive certain types of information from the company. I would consider this atypical.  Information rights are generally given to fixed-price round investors. 
  • Interest Rate – It is typical for convertible notes to bear interest at 4-8% per year. Sometimes notes don’t bear any interest.  Obviously, the best deal for a startup is: (1) no valuation cap; (2) no discount; (3) no interest rate (this is basically what one of the Y Combinator SAFEs does).  There is a misconception that the note has to bear interest in order to comply with federal tax law. That is generally not true unless the lender is a related party. It is possible to have a note with a zero percent interest rate.
Hashtag puppy
  • Liquidation Overhang – This refers to the concept that a noteholder, if they convert at a discount to the price paid by the new fixed-price round investors, they will get liquidation preferences they didn’t pay for. For example, suppose you invested $100,000 into a note. If the note reverts at an 80% discount to the price, unless there is a provision that says otherwise, you will receive stock with a liquidation preference that exceeds your $100,000 investment.
  • Maturity Date – the “Maturity Date” is the date on which the note becomes due and payable. 
  • Maturity Date Conversion – This refers to the optional conversion of the debt under the note into equity of the company at the Maturity Date if a Qualified Financing (see below) has not occurred before the Maturity Date, or if a Non-Qualified Financing (see below) has occurred, the investor has chosen not to convert the debt into equity. 
  • Most Favored Returns clause– This refers to the right of a holder to receive any more favorable terms offered to other investors during the round. 
  • Non-Qualified Financing – The term “Non-Qualified Financing” refers to a financing with a monetary amount less than a Qualified Financing (see below).  It generally triggers an investor’s right, at its option, to convert the debt under the note into equity.   
  • Noteholder– This just means the investor, i.e., the person or entity that owns the note.  Noteholder, investor, lender, holder – these all refer to the same thing. 
  • Participation Rights – Sometimes convertible notes contain a right in favor of the investor to participate in future rounds of financing. I would consider this atypical.  This is more commonly found in fixed-price rounds. 
  • Prepayment – Most convertible promissory notes disallow any prepayment by the company without the consent of either the noteholder (if there is only one) or a majority of the noteholders (if there are several). 
  • Qualified Financing – The term “qualified financing” is used to define when a note will be automatically converted into equity.  It is a monetary amount (e.g., $1,000,000) that, when hit, will trigger automatic conversion of the debt under the note into equity of the company. 
  • Security Interest – It is not common in convertible promissory notes (it is much more common in straight promissory notes), but sometimes noteholders demand a security interest in the borrower’s property.
  • Shadow Series – This refers to what a company might do in order to avoid giving converting note holders liquidation preference that they did not pay for (see Liquidation Overhang). 
  • Subordination – Note holders may be asked to agree to subordinate their note to other debt of the company.
  • Tax Issues – Is the conversion of a note a taxable event? In general, no. Except for interest. Interest is taxable in all events. For this reason, sometimes investors want the right to ask that interest be paid in cash. Similarly, the company should have the right to withhold taxes.
  • Tax Withholding – Sometimes a note or a note purchase agreement will contain an authorization for the company to withhold.
  • Valuation Cap – A valuation cap is a cap on the valuation at which the note will convert into stock of the company issuing the note. For example, if the note has a $10M valuation cap, even if the company raises money at a valuation of greater than $10M, the noteholder’s shares will be priced based on the $10M valuation. Generally, automatic conversion via a Qualified Financing will convert either via the Valuation Cap/Denominator method, or via the Discount. 
  • Venue – Venue for resolution of disputes is commonly specified. Meaning, sometimes notes will state that any lawsuit or arbitration filed to enforce them it must be stated in a particular jurisdiction.
  • Voluntary Conversion Price – This refers to the price at which a noteholder can voluntarily convert their note into shares of the Company.

Still with me?

Those should get you started!

If you have any questions (or if you think I forgot anything) please feel free to contact me.

By: James Graves

Disclaimer: this post is for informational and educational purposes only.  It is not intended to provide any legal advice.

Privacy Law – Where do I begin?!?!

Tell me with a straight face that you’ve seen a bird frown before this picture. No lying.

Privacy law, where do I begin? You’ve got customer names. You’ve got user addresses. Your analytics are starting to pile up. But, you haven’t even started to figure out how to process, store, and maintain this data. More than that, you don’t know what your responsibilities are to the people you’ve collected data from.

It’s time to get yourself sorted out. To do that, you need to get the lay of the land. We’ve prepped a quick slide deck that talks about the different privacy laws that might apply to your business. We’ve also described the kind of business contracts that you might need for privacy compliance.

Consider this your privacy primer. Once you’re ready for more, feel free to reach out to any of the members of our privacy group at privacygroup@carneylaw.com for further assistance!

Carney Badley Spellman is about Advocacy, Strategy, Results. Located in Seattle, we are a full-service law firm committed to exceptional client service and professional excellence. Our firm serves individuals and businesses of all types and sizes. Our attorneys also work with closely-held companies to Fortune 500 corporations in the Pacific Northwest and across the United States. Although Carney Badley Spellman‘s location is in Seattle, Washington, we are proud to be a part of the Washington state community and communities across the nation.

By: Ashley Long

Why It Is So Difficult to Take Investment From Non-Accredited Investors

By: James Graves

The Significance of Accredited Investors vs. Non-Accredited Investors

The unfortunate reality of United States securities law is that your company cannot take investment money from just anyone.

One of the most important distinctions in the world of fundraising and securities law is “accredited” versus “non-accredited” investors.

An “accredited investor” is generally an individual with at least $1,000,000 in net worth excluding the equity in their primary residence, or at least $200,000 in income in the last two years and the expectation of the same in the year the investment takes place, or $300,000 with their spouse. A non-accredited investor is essentially everyone besides that. And securities law draws a hard line between the two.

Is this pup accredited or non-accredited? In other news, I really want a dog.

The two easiest and cheapest ways to raise money for startups are Rule 506(b) and Rule 506(c) under Reg D. Under Rule 506(c), non-accredited investors are completely forbidden in the offering. Under Rule 506(b), if you take investment money from only accredited investors, in terms of filings and paperwork, you need only file the Form D. There are no Private Place Memorandums, no additional disclosures, no nothing.

Under Rule 506(b), you can also take investment money from up to 35 non-accredited investors. But here is the problem.

In a Rule 506(b) offering, if you want to take funds from even one non-accredited investor, your disclosure obligations do not scale—they skyrocket. You walk off a legal expense and disclosure obligations cliff. You go from essentially observing the the anti-fraud rules, to public offering (e.g., IPO) level disclosure by taking investment money from even just one non- accredited investor.

Putting forth that amount of money and time just to raise a small amount of funds from a small amount of non-accredited investors is just not worth it.

Securities law assumes accredited investors with the financial means set forth in the law are sophisticated, knowledgeable parties that do not require any additional disclosures. On the flip side, securities law requires a myriad of disclosures to non-accredited investors to “make up” for this apparent lack of sophistication and knowledge. Whether this is actually true or not is besides the point until securities laws changes.

Conclusion

We do not agree with the current framework and have written the SEC (and were later quoted by it in its response) asking it to change it. We hope that they heed our comments and the rest of the legal community’s in doing so.

Until then, make sure you are fundraising pragmatically and within your economic limitations.

Note: if you are set on taking investment funds from non-accredited investors, the best way to go about it is Title III of the JOBS Act, the federal equity crowdfunding rules. We have written extensively on this exemption here and here.

If you have any questions about the above, please feel free to contact me.

Disclaimer: this post is for informational and educational purposes only.  It is not intended to provide any legal advice.

Raising Equity Capital for Your Startup: Securities Law Exemptions Ranked by Ease of Use

Raising equity capital for a startup properly can be challenging, but it is the first step before starting a successful business. Read below more information.

Introduction

If you are raising money capital from investors for your startup, no matter how you do it, there are rules you must be careful to follow. If you do this wrong, you can find yourself personally responsible for investor losses, which is never where you want to find yourself.

In general, under both state and federal law, if you want to sell an equity stake in your business, you have to either:

  • Register the security with the SEC and/or state securities regulators (which is generally really, really expensive and time-consuming), or
  • Identify and carefully comply with an exemption from registration, and ideally, a safe harbor exemption.

In startup land, you almost always seek an exemption because the costs of registration are so dauntingly prohibitive.

And so, you might wonder, what are these exemptions, and how hard and expensive are they to comply with?

We have summarized the six most common securities law exemptions startups use to raise investor money and ranked them by degree of difficulty and expense below.

Be sure not to fall into….whatever it is they’re standing above.

From The Least Burdensome and Easiest to Use to the Hardest and Most Expensive

(1) The All Accredited Investor Rule 506(b) Offering

By far the easiest and least expensive exemption to use for raising equity capital for your startup is known as an “all accredited investor Rule 506(b) offering.”

An “all accredited Rule 506(b) offering” has the least requirements of probably any security offering anywhere.

The salient characteristics of an “all accredited investor Rule 506(b) offering” are these:

  • You can raise an unlimited amount of money.
  • You can accept investments only from “accredited investors.” An “accredited investor” is generally an individual with a $1M net worth excluding the equity in their primary residence or at least $200,000 in income in the last two years and the expectation of the same in the year of investment, or $300,000 with a spouse. The reason this type of offering is the easiest is because you are only taking money from accredited investors. If you accept funds from even 1 non-accredited investor, you have to provide registered offering level disclosure, which is a very substantial expense.
  • You can’t generally solicit or generally advertise the offering. Meaning, you can’t post about it on Facebook, or LinkedIn, or Twitter, or send mass emails, etc.
  • You have to file a Form D with the SEC and generally with each state where your investors are residents within 15 days of first taking money.
  • Rule 506(b) does not have any specific information disclosure requirements.

With this exemption, you can begin your fundraising quest with your pitch deck, an executive summary, and a 1-page term sheet.  The legal expense involved in this step is minimal. 

Once you have commitments sufficient to close, you can then proceed to document the deal. This means your legal fees are generally coincident with the money coming in, which means you don’t have to pay your lawyer for the vast majority of the work until you have money coming in with which to pay the legal fees.

(2) Rule 506(c)

Rule 506(c) is the next easiest and least expensive type of offering to execute.

The salient characteristics of a Rule 506(c) offering are:

  • You can raise an unlimited amount of money.
  • You can only take money from accredited investors.
  • You have to file a Form D with the SEC and generally each state in which your investors are residents, and your headquarter state within 15 days of making money.
  • In Rule 506(c) offering, you can generally solicit and advertise your offering. Meaning, you can put on your company’s website that you are selling securities in the business, or on Twitter, our Facebook, or LinkedIn, mass emails, etc. (This is a massive difference from Rule 506(b)). 
  • But, you have to “verify” that the investors are accredited. Meaning, you have to ask the investors for copies of their tax returns or personal financial statements and run a credit report to confirm that they are accredited (you can’t rely on a simple verification from them like you can in Rule 506(b) offering). If you want, you can use a third-party service to provide this service.

(3) Rule 504

If you are a Washington company, and you want to raise money from both accredited and non-accredited investors resident in the State of Washington, then you might want to take a look at Rule 504 when it comes to raising equity capital.

The salient characteristics of a Rule 504 offering are these:

  • You can raise up to $1,000,000 during any 12-month period from both accredited and non-accredited investors.
  • You have to file a Form D 10 days in advance of the first sale of the securities with the Washington State Department of Financial Institutions (DFI). They may comment on your offering materials.
  • You can only take money from a limited number of non-accredited investors. For offerings to Washington State residents, this limit is 20. You can accept subscriptions from an unlimited number of accredited investors, up to the $1,000,000 limit.
  • You cannot advertise the offering.
  • You have to provide adequate disclosure. For offerings to Washington State residents, the Washington State Securities regulator (the WA Department of Financial Institutions) refers you to the Small Company Offering Registration (SCOR) form as a good guide to the types of disclosures you will need to make. If you want to get an idea of the type of disclosures you will be required to put together, please take a look at the SCOR form, which you can find a link to this page: https://dfi.wa.gov/small-business/small-company-offering-registration.
  • You have to have reasonable grounds to believe, after making the reasonable inquiry that, as to each purchaser, one of the following conditions, (i) or (ii) of this subsection, is satisfied:
    • (i) The investment is suitable for the purchaser upon the basis of the facts, if any, disclosed by the purchaser as to his other security holdings and as to his financial situation and needs. For the purpose of this condition only, it may be presumed that if the investment does not exceed ten percent of the purchaser’s net worth, it is suitable. This presumption is rebuttable; or
    • (ii) The purchaser either alone or with his purchaser representative(s) has such knowledge and experience in financial and business matters that he or she is or they are capable of evaluating the merits and risks of the prospective investment.
Unrelated but relevant: it is currently mid 60s in Seattle, and we are 1/3 of the way through July, which is making one of the authors of this post exceptionally unhappy.

(4) Title III Equity Crowdfunding / Regulation CF

Title III equity crowdfunding is the type of equity crowdfunding created by the JOBS Act. The salient characteristics of the law are:

  • You can raise up to $1,070,000 during any 12-month period.
  • You can raise money from both accredited and non-accredited investors throughout the United States.
  • You have to go through a registered broker-dealer or registered funding portal (such as Wefunder.com) and pay their commissions and fees.
  • If you are a first time user of the law and you are raising up to $1,000,000, your financial statements have to be “reviewed” by an independent accounting firm.
  • There are the same individual investor limitations as summarized in the section above on Washington State equity crowdfunding.
  • You can conduct a Title III equity crowdfunding and a Rule 506 offering at the same time, as long as you comply with the requirements of both offerings.
  • You can sell any type of security in a Title III equity crowdfunding, including revenue loans.
  • Title III Equity Crowdfunding offerings are exempt from the applicability of 12(g) shareholder limits.

The SEC is currently considering rule changes that would make Title III even more friendly for companies. 

(5) Washington State Equity Crowdfunding

Washington State has its own equity crowdfunding, and raising equity capital law. The salient characteristics of the law are:

  • You can raise up to $1,000,000 during any 12-month period.
  • Your financial statements must be prepared in accordance with GAAP, but they do not need to be audited or reviewed.
  • You have to file the Crowdfunding Form and the Washington State Department of Financial Institutions must approve your form before you can start selling securities.
  • You can only sell securities to Washington residents.
  • You can sell convertible debt or convertible equity, preferred stock, common stock, or LLC interests, but you can’t sell revenue loans. (A revenue loan is a loan that is repaid by making monthly or quarterly payments that are a percentage of gross or net income until a multiple of the loan amount is repaid. Revenue loans can be an ideal way for a business to raise money in an equity crowdfunding.)
  • You can advertise, but the advertisements have to be pre-approved by the DFI.
  • You must use an escrow agent to hold the funds until the minimum amount is raised.
  • Accredited investors can invest an unlimited amount.
  • Non-accredited investors can only invest the lesser of
    • $2,000 or 5% of their net worth or annual income if their net worth or annual income is less than $100,000, or
    • 10% of income or net worth, if income and net worth are above $100,000.
  • Under state law equity crowdfunding, you do have a Section 12(g) exemption because of the intra-state nature of the offering. Section 12(g) of the Exchange Act, in certain circumstances, limits the number of equity holders you may have before you must register your securities with the SEC (2,000 holders of record or 500 unaccredited investors).

(6) Regulation A+

Of the different types of exempt offerings summarized here, a “Regulation A+” offering is probably the most difficult to execute. There are two types of Regulation A+ offerings – Tier 1 and Tier 2. The salient characteristics of the law are:

  • You can raise up to $20,000,000 in a Tier 1 offering and $50,000,000 in a Tier 2 offering in any 12-month period.
  • You must submit your offering materials for review and comment to the SEC and/or applicable state securities regulators. They will comment on your filed materials, and you will have to revise your materials and reply to their comments. Sometimes this review process can take months (even with consolidated review), and really can drive up the costs of your offering.
  • You must have financial statements that at the very least have been reviewed by an independent accounting firm, and in a Tier 2 offering they must be audited.
  • You have a Section 12(g) exemption from the shareholder limits in a Tier 2 offering. 12(g) still applies to a Tier 1 offering.
  • There are certain eligibility restrictions for Regulation A+ use, most notably your company cannot be a development stage company that either (a) has no specific business plan or purpose, or (b) has indicated that its business plan is to merge with an unidentified company or companies.
Seriously though Seattle it’s time to warm up.

What About Section 4(a)(2)?

4(a)(2) is probably not relevant for the purposes of raising money from your company, at least in this context.

To qualify for this exemption, which is sometimes referred to as the “private placement” exemption, the purchasers of the securities must:

  • either have enough knowledge and experience in finance and business matters to be “sophisticated investors” (able to evaluate the risks and merits of the investment), or be able to bear the investment’s economic risk; and
  • have access to the type of information normally provided in a prospectus for a registered securities offering.

As the SEC states:

“The precise limits of the private placement exemption are not defined by rule. As the number of purchasers increases and their relationship to the company and its management becomes more remote, it is more difficult to show that the offering qualifies for this exemption. If your company offers securities to even one person who does not meet the necessary conditions, the entire offering may be in violation of the Securities Act.”

What’s more, 4(a)(2) is not a “safe harbor” exemption.  In “safe harbor” exemptions, the company is deemed to have satisfied securities laws if it complies with certain safe harbor exemptions, e.g., 506(b) and (506(c).  Since 4(a)(2) is not a “safe harbor” exemption, if an investor were to bring suit against your company, your company would bear the burden of proof that it disclosed all required facts, did not omit any material disclosures, etc. In the court system, this becomes what is called a “question of fact,” which is extremely expensive to establish in your favor. 

In sum, the “private placement” exemption comes with so much risk, and there are so many better alternatives, that we do not generally recommend it. 

Summary

In summary, when you plan your offering, think through your exemption strategy carefully to ensure that the exemption you use matches your fundraising goals and the specific attributes of your investor group (e.g., accredited, location, etc.). A modest amount of forethought will make the entire process much more painless and perhaps even enjoyable. Receiving funding is an exciting time in the life of your business. Make sure to choose the right exception so any compliance issues do not overshadow your success. 

If you have any questions about the above, please feel free to contact Joe Wallin or James Graves.

Disclaimer: this post is for informational and educational purposes only and is not intended to be an exhaustive list of all securities law exemptions that are available.  It is not intended to provide any legal advice

By: Joe Wallin and James Graves

Be Careful Who You Issue Stock Options To Under Rule 701

Intro to Rule 701

Any time a company grants stock options or compensatory equity awards of any kind, the company must comply with the registration requirements of federal and applicable state securities laws or find an applicable exemption from the registration requirements.

If you are a startup, the securities law exemption you will probably rely on the most in issuing options or other types of compensatory equity awards is Rule 701. 

Rule 701 is a federal securities law exemption that allows you to grant your employees or independent contractors compensatory equity issuances under the Equity Incentive Plan you (hopefully) adopted when you formed your company. 

For example, if you want to grant your employees or independent contractors stock options, you would typically rely on Rule 701 as your exemption. 

Happy almost Fourth of July!

What to Watch Out For

However, Rule 701 has several qualifications, conditions, and limitations you need to familiarize yourself with.  One of the issues we frequently run into is startups attempting to grant compensatory equity under Rule 701 to non-individuals, e.g., somebody’s consulting LLC.  

Rule 701 says you can grant options or compensatory equity incentives to employees and consultants, and advisors as long as they are natural persons. Here is its plain language: 

(1) Special requirements for consultants and advisors. This section is available to consultants and advisors only if:

(i) They are natural persons;

(ii) They provide bona fide services to the issuer, its parents, its majority-owned subsidiaries or majority-owned subsidiaries of the issuer’s parent; and

(iii) The services are not connected with the offer or sale of securities in a capital-raising transaction and do not directly or indirectly promote or maintain a market for the issuer’s securities.

The SEC’s Advisory Committee on Small and Emerging Companies has recommended that this rule be changed, but it is still the rule of writing this blog post.

Practical Guidance

Thus, if someone wants their compensatory equity titled in the name of their consulting LLC or other business entity, you have to tell them no. You cannot do that under Rule 701. You need to find a different securities law exemption. For example, if your award recipient was an accredited investor, you could grant them under Rule 506(b), but you would then need to make sure you are fully complying with all the requirements of that particular securities law exemption.

You also probably can’t grant the compensatory equity award to any non-individuals under your Equity Incentive Plan because your Plan probably limited eligible award recipients to individuals eligible to receive awards under Rule 701. Thus, you have to grant them under some other exemption other than outside Rule 701 and outside your Equity Incentive Plan.

Always have a separate ledger in your cap table for options or other compensatory equity award issuances outside Rule 701 and your Equity Incentive Plan. 

Don’t forget to make sure you’re following Rule 701’s mathematical limitations, either. If you have any questions on the above, always feel free to reach out.

By: James Graves

Disclaimer: this post is for informational and educational purposes only. It is not intended to provide any legal advice.

The Blog of the Startup Lawyers at Carney Badley Spellman